How to Create Facebook Groups

Why You Should Create Facebook Groups

Facebook groups are valuable for any users. Facebook groups can make a huge impact in your online marketing. Businesses who create a group around their brand to build a community around it.

This makes your brand even more valuable to potential customers. Groups also give you a chance to showcase your expertise to your customers and also move them to be your loyalty.

One more important reason why a business should use Facebook groups is getting its own section.

Facebook Pages vs. Groups

Having a Page allows you to run campaigns for your business, get reviews and updates for your blog posts. Users also can message to you directly via your group. It will show up in search engines, and provides valuable information like a map and contact information for your business.

When users post to your Page, it put under the Community tab. When they post in a group, it is showed in the feed. It let users easily to see and engage with.

In groups, users are more frequent interaction and discussions. This is important when you are desiring for users to ask questions or share insights in the group description.

Groups also offer more value where members can get expert opinions and answers quickly.

How to Create a Facebook Group

To create a group, you can start on your personal page.

  • Click on Home or Facebook icon fb-character.png on the top right corner
  • Click on Groups
  • Click on + Create New Group
  • To get started, name your group and then invite some people.
  • Next, add people to your group.
  • Finally, choose what type of group you want to create. You can choose from the following:

Public groups, where everyone can see all content and members
Private groups, where anyone can see the group and member names, but not the content from the group.

You also have the option to select an icon for your group. This will be the icon next to the group’s name in the Shortcuts area.

If your group is for business, keep in mind, you should make it easy for both existing customers and new users to find you.

Setting Up Your Facebook Group

Once the group is created, you need to finish setting it up. Most of this can be done by editing sections on the right-side of the screen, under the Groups You Manage.

First, scroll down to Setting and begin to Set up Group or Customize Group.

The more important thing in setting up is to add members. You can do it by entering their name or email address in Member Requests, found on the right-side under Admin Tools.

You can also add users for your group by seleting some suitable packages onlline.

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How to Add Facebook Group Admins & Moderators

There are two different types of Page officials: moderators and admins.

Moderators have the ability to approve membership, and review posts and comments within the group. They can also pin or unpin posts and view the support inbox.

Admins can do everything moderators can do and more, including adding or removing admins or moderators. They can also change the group’s settings, including privacy settings, tags, and the description.

Conclusion

Facebook groups have always had plenty of potentials that businesses could use to their advantage, and now with the new group features, they’re more effective and powerful than ever before.

Between a Page or a group, you should use both to build awareness and a community around your brand. The group’s exclusivity and more personal interactions will help you do just this.

 
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